How to Choose the Best Music for Your PR or Advertising Campaign
In today’s saturated media landscape, music is no longer just a background element—it is a strategic tool that can elevate brand messaging, evoke emotions, and create lasting impressions. For luxury…
LG Adopts Eco-Conscious Manufacturing Innovations for a 4-Way System Air Conditioner
LG Electronics (LG) is reducing plastic consumption and carbon emissions by adopting a new material and manufacturing process for its commercial 4-way system air conditioners. Aligned with the company’s Better…
Residents Get Boost in Nutrition and Hygiene Awareness
More than 300 women and children from Likoni, Mombasa County, benefited from a health and nutrition outreach during this year’s World Breastfeeding Week, held at the Likoni Subcounty Hospital as…
The Strategic Power of Positive Publicity: Why Every Ambitious Business Should Invest in It
In the world of business, perception is not just an accessory — it is currency. Markets are influenced not only by financial performance but also by reputation, narrative, and the…
How to Make Lasagna at Home: A Step-by-Step Guide to Comfort and Flavor
Few dishes capture the heart like a beautifully layered lasagna—rich, creamy, and baked until golden perfection. Whether it’s for a cozy family dinner or an elegant gathering, making lasagna at…
Kenya Must Wake Up to the Esports Boom
By Emmanuel Kiura For three days last May, eSports enthusiasts gathered at the Sarit Centre in Nairobi to test their mettle in the LG Screen and Sound Festival gaming contest,…
NielsenIQ 2025: Kenya’s Consumers Balance Resilience, Digital Evolution, and New Market Realities
Nairobi, August 2025 — Kenya’s consumer market is standing at a defining moment. The latest NielsenIQ East Africa Consumer Outlook reveals an economy in recovery, yet shaped by cautious spending,…
LG Hosts Ethiopian TVET Students for Immersive Industry Experience in Nairobi
Recent studies reveal the critical role of experiential learning in technical education with UNESCO reporting that students who engage in industry-based learning are more likely to secure employment. Moreover, companies…
Tariff Surge & Economic Gambits: Trump Pushes U.S. Trade Policy to Historic Highs
The Trump administration has set the stage for one of the most aggressive protectionist eras in modern U.S. history, imposing sweeping tariff hikes that have pushed overall rates to levels…
Dawoodi Bohra Community Concludes Landmark Africa Trade Expo 2025, Linking Global Enterprises to East Africa’s Rising Opportunities
Held from 8th to 10th August, the expo brought together 225 exhibitors and 6,625 visitors from around the globe, creating an unprecedented platform for trade partnerships and showcasing East Africa’s…