Fans of LG products in Kenya can now get a glimpse of the company’s upcoming innovations for an integrated home experience after the company unveiled a range of advanced residential solutions for a better life at home at the 2024 Kitchen & Bath Industry Show (KBIS) in Las Vegas, USA, from February 27 – 29, 2024. These solutions included an expanded lineup of premium built-ins, energy-efficient appliances and eco-friendly heat pumps that enable home electrification. Also making an appearance was the LG Smart Home AI Agent, a futuristic and friendly innovation designed for a ‘Zero Labor Home.’

Expanded Signature Kitchen Suite Lineup with New Transitional Series Built-in Kitchen Package

The LG Signature Kitchen Suite boasts a stylish selection of the premium built-in brand’s latest kitchen appliances. Among them is the new Signature Kitchen Suite Transitional Series built-in kitchen package, developed in response to the growing popularity of both transitional and contemporary kitchen design.

With subtle aesthetics that help complete a luxurious kitchen look, the Transitional Series offers a sophisticated and velvety matte-stainless-steel panel option and introduces thin yet easy-to-grip handles. The Suite is fitted with appliances from the Transitional Series including the wine column fridge, under-counter wine cellar, under-counter drawer fridge, 30-inch fridge, dishwasher, 36-inch insert hood, induction oven and wall oven. More options are available in other Signature Kitchen Suite lineups, including the panel-ready Pro Series collection, and the brand’s space-efficient compact-size packages.

Colorful InstaView™ Refrigerators for a Differentiated Kitchen Experience

LG introduced a new feature with InstaView™ refrigerators. Making its debut at KBIS, the new LG InstaView™ refrigerator allows users to change the color of the InstaView LED light (using the ThinQ app) to suit their preference. Other products include two new refrigerators with MoodUP™ employing a stainless steel feel material on surface, and a bottom-freezer fridge – with color-changeable door panels that can be easily managed with the LG ThinQ app.

New Simple Design for Contemporary Living

The expanded LG STUDIO Essence White Series, which prioritizes simple, understated design and offers a selection of colors for customizing the appliances’ knobs and handles has also been released. The Essence White Series removes unnecessary design elements to reveal the true essence of each appliance, delivering a timeless and simple look that’s always in style. Complementing any kitchen décor or design theme with its soft matte-white finish, the lineup comprises a wall oven, dishwasher, induction oven, Styler™, WashTower™, hood, gas cooktop and over-the-range microwave.

Customized, Energy-efficient Smart Home Solutions for All

Besides its premium built-in lineups and comprehensive packages, LG also unveiled customized home solutions that are tailored to the needs of both multi- and single-family households and are suitable for a wide variety of spaces.  The LG state-of-the-art appliances are able to fit in effortlessly in an array of different housing situations. Moreover, impressive, new bath solution leveraging the latest technologies and premium design for a more comfortable and convenient bathroom experience have also been released.

Meanwhile, in the Sustainable Home Solution Zone, LG showcased in Las Vegas its comprehensive home energy solution, which includes the LG Energy Storage System (ESS). The ESS offers user-friendly energy management encompassing production, storage, usage and conservation. It is easily integrated not only with LG’s air-to-water heat pump and inverter water heater, but also with the company’s home appliances featuring the acclaimed Inverter Heat Pump. Powered by LG’s exclusive core components and motors, the laundry solutions from LG WashCombo with Inverter HeatPump™ and a dryer with DUAL Inverter Heat Pump™ save time while using less energy than a vented model, 1 helping to achieve home electrification.

Smart Home Solution for a Zero Labor Home

Highlighting the company’s ‘Zero Labor Home’ vision, the Zero Labor Home zone centers on LG’s ThinQ UP 2.0-compatible appliances incorporating the LG  AI Appliance Chipset and designated operating system and the groundbreaking LG Smart Home AI Agent. The differentiated value and unique capabilities of the Smart Home AI Agent and ThinQ™ are unmatched, with the Smart Home AI Agent, for example, connecting with the InstaView fridge and wall oven with a built-in high definition camera to check available ingredients, recommend menus and provide cooking steps.

Revealed earlier this year at the Consumer Electronics Show (CES) in Las Vegas, LG’s Smart Home AI Agent uses cutting-edge robotic and multi-modal technologies that enable it to move, learn and comprehend in order to help free people from the burden of household chores. Thanks to LG’s collaboration with Microsoft Azure Open AI, the Smart Home AI Agent is capable of engaging in more complex conversations with users.

“As people’s lifestyles become more diverse and complex, the demand for ultra-personalized solutions will continue to rise,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “The advanced home appliances and cutting-edge technologies we’re presenting at KBIS 2024 are designed to meet the needs of any and all users. We will continue to deliver customized, energy-efficient housing solutions that offer a differentiated home experience.”


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